GM to Integrate Gemini AI Assistant in Vehicles Starting 2025
General Motors unveiled plans to embed Google's Gemini AI across its vehicle lineup during the GM Forward event in New York. The conversational assistant will leverage onboard diagnostics for real-time alerts, cabin preconditioning, and feature explanations—marking one of the first direct automotive integrations of Gemini's multimodal capabilities.
The system will deploy via Android Automotive OS in both combustion and electric models, replacing legacy voice recognition with Gemini's natural language processing. GM executives positioned the MOVE as a direct challenge to Tesla's xAI Grok and Mercedes' ChatGPT implementations, though reliability concerns linger given generative AI's unpredictable outputs.
Software VP Dave Richardson touted superior performance over competitors but acknowledged existing pain points in automotive AI interfaces. The rollout could accelerate mainstream adoption of blockchain-based mobility services, particularly for data-intensive applications like usage-based insurance or EV charging payments.